Kärcher India, the Indian subsidiary of the German cleaning equipment and solutions provider Kärcher, is celebrating 12 years of successful operations in India. Over the past 12 years, the company has made remarkable progress, expanding its presence in the Indian market and establishing itself as a leading provider of world-class cleaning solutions.
In 2011, Kärcher India started its operations in the country with a small team of professionals. Over the years, the company has grown significantly, and today it has a workforce of over 250 employees. The company has also established a strong network of dealers and distributors across the country, making its products and services easily accessible to customers in even the remotest parts of India.
One of the key reasons for Kärcher India’s success has been its focus on innovation. The company has been continuously introducing new products and technologies that are tailored to the specific needs of Indian customers. For example, Kärcher India introduced the hot water high-pressure washer in the Indian market, which has become a game-changer for customers in the automotive and industrial sectors. The company has also introduced cleaning solutions for various industries, including hospitality, healthcare, and agriculture.
This milestone year is being celebrated with the launch of a state-of-the-art mechanized cleaning solution – BD 50/60 C Ep. The new cleaner will bring significant value to day-to-day activities.
Kärcher India, over the years, has successfully undertaken various initiatives, participated in multiple events, and has numerous successes under its belt. Here is a glimpse of its journey so far. Kärcher forayed into LFR, offering its cleaning solutions in coveted Hippo stores in Delhi. Kärcher successfully installed many of its machines across airports, railways & metro stations, including close to 50 cleaning solutions in the Nagpur Metro station. The company also has a large clientele across different industry segments and has bagged orders from eminent blue-chip companies like KSB India Limited, TotalEnergies and so on.
Recently, Kärcher showcased its innovative cleaning products at the grand opening of Auto Expo Components 2023. Its world-class cleaning solutions are used across varied sectors that were showcased through the year, including at reputed events like at the 37th edition of AAHAR 2023, Delhi, International Poultry, Dairy and Livestock expo at the Haryana Indian Poultry Show, Coimbatore, and the Indian Ceramics Asia show at Gandhinagar. Apart from this, consumer products have been driven through rigorous channel expansion. To continue its growth, the company has now forayed into Professional Rental Solutions, where it provides customers with access to a wide range of professional-grade cleaning machines on a rental basis. The team at Kärcher constantly endeavors to innovate and meet evolving needs of the sector.
As a socially responsible organization, Kärcher India has also been actively involved in various CSR initiatives. The company has been a key supporter of the Swachh Bharat Abhiyan through its mechanized cleaning solutions. Kärcher India has been involved in various cleaning activities and has provided equipment and solutions to support the initiative.
For more than 40 years, Karcher has been committed to the preservation of historical monuments and buildings free of charge as a cleaning specialist. To date, Kärcher has demonstrated its experience and expertise in over 150 restoration projects worldwide.
Recently, Kärcher India took it upon itself to clean the Mata Kheer Bhawani temple in Kashmir. Notably, the cleaning solutions were used to clean the religious Ayodhya Ghat of the black residue caused due to lighting of 15.76 lakhs diyas during DEEPOTSAV2022. Kärchers’ municipal sweepers were roped in to ensure the cleanliness and hygiene of the holy city of Varanasi.
At Kärcher, every day is a day of making a difference. Since last year, the company has been associated with NGOs Prayas and Vidya to recognize and felicitate cleaners for their untiring work to keep the environment clean and hygienic. As a gesture of appreciation, 600+ ‘Thank You’ cards made by children of Vidya were distributed to cleaners across India.
Kärcher India’s commitment to sustainability has also been a significant contributor to its success. The company has been at the forefront of promoting sustainable cleaning practices in India and has been actively involved in various initiatives to promote environmental sustainability. For example, the company has introduced cleaning solutions that use less water and chemicals, which has helped customers reduce their environmental footprint.
On this landmark occasion of completing 12glorious years in India, Jatinder Kaul, MD, Kärcher India, said, “Looking ahead, the company has identified various opportunities in the market and is planning to introduce new products and technologies to cater to the specific needs of Indian customers. Kärcher India also plans to expand its reach in the market by strengthening its network of dealers and distributors.
With its focus on innovation, sustainability, and social responsibility, Kärcher India is well-positioned to continue its growth trajectory and contribute to the development of India’s economy.”
About Alfred Kärcher SE & Co.
KG Kärcher is the world’s leading provider of cleaning technology. The family-owned enterprise employs 14,400 people in 78 countries and 150 subsidiaries. More than 50,000 service centers in all countries ensure continuous and comprehensive supplies to customers all over the world. Kärcher India is a subsidiary of Kärcher GMBH, headquartered in Germany. Kärcher India has an employee strength of 300 spread across 14 branch offices and a nationwide network of dealers and service centers. The company has been present in India since 2011 and has a wide range of cleaning solutions for both domestic and industrial use. The company offers a wide range of products, such as high-pressure washers, vacuum cleaners, floor scrubbers, etc. Kärcher India also has a strong focus on providing after-sales service and support to its customers.